One Daydream
One Daydream (ODd) are a content creator agency connecting the world’s best content creators with expert talent managers and leading brands. Through earned connections, clever storytelling and industry expertise they arm their dream team of influencers with the unmatched footing they need to live their daydream.
One Daydream
Agency of Dreamers
The Problem
The Problem
The Problem
The Problem
One Daydream needed a refreshed visual identity and digital presence that could elevate its brand from functional to iconic – resonating with ambitious creators and industry decision-makers while signalling innovation, credibility and a distinct place within a fast-moving creative economy.
The Problem
Our solution was to carve out a bold brand DNA rooted in the agency’s strategic vision: a confident abbreviation “ODd,” refined language and expressive systems that mirror the world of high-impact content creation, giving the brand a voice and visual identity that feels both cultured and commanding across platforms.
The Problem
The Problem
The Problem
The Problem
Project Details
The identity is anchored by the abbreviated “ODd” mark, designed to feel confident, memorable and fluent within the creator economy. Strategic brand workshops informed a clear positioning and narrative framework, shaping the agency’s role as a connector between creators, talent managers and brands. The visual identity balances restraint with expression, using contemporary typography, precise spacing and bold moments of contrast to reflect confidence and cultural awareness.
The website translates this system into a digital experience built around motion, rhythm and storytelling, allowing talent, partnerships and thinking to take centre stage. Together, the brand and website establish a cohesive presence that feels elevated yet accessible, supporting growth, credibility and long-term relevance within a fast-moving creative landscape.
Year
2023
Collaborators
Creative Direction
Alanna Walsh
Visual Identity, Website, Print & Digital Design
Alanna Walsh, Ashleigh Stewart, Sophie Roberts
Website Development
Nick Roberts
Services
Visual Identity
Brand Identity, Logo & Wordmark, Iconography, Illustration
Strategy
Brand Positioning, Brand Architecture, Taglines, Brand Narrative, Tone of Voice
Print + Digital Design
Invitation Design, Email Marketing, Email Signature, Document Design, Paste Up Advertising, Media Wall
Website
Digital Strategy, Content Architecture, Wireframing, UX, Web Design, Web Development
