Luna Bronze

       From campaign to PDP to a global retail launch, Bandit partnered with Luna Bronze across a series of shoots that expanded their visual world. Milk, Deeper Glow, an Ulta Beauty launch and updated product imagery across the range came together through a shared language of texture, glow and a renewed POV.

Luna Bronze

A New POV on Tanning

Production

The Problem

The Problem

The Problem

As Luna Bronze expanded their range and entered a major new retail market, they needed imagery that felt elevated yet playful, consistent yet flexible – capable of supporting PDP, campaign storytelling and a landmark Ulta launch without losing the brand’s distinctive energy.

The Problem

        Our solution was to build a cohesive visual system grounded in perspective, texture and ritual. With a focus on Moon-POV storytelling, skin-first moments and tactile detail, we created a framework that could flex across campaigns, product launches and retail while remaining unmistakably Luna Bronze.

The Problem

The Problem

The Problem

The Problem

The Problem

The Problem

The Problem

The Problem

The Problem

The Problem

The Problem

Project Details

Bandit produced a series of interconnected shoots capturing Luna Bronze’s evolving product range and brand milestones. This included the Milk campaign, refreshed PDP imagery across all products, the launch of Deeper Glow celebrating ten years of their best-selling formula, and a fully realised campaign for their Ulta debut. Working across multiple locations and crews, we delivered macro texture studies, confident skin-led imagery, playful product worlds and a narrative-driven retail campaign built around stepping into the Lunaverse. From set build to production and creative direction, each shoot was designed to feel tactile, warm and glow-forward – creating a cohesive visual language that supports Luna Bronze across every touchpoint.

Year

2025

Collaborators

Creative Direction
Mikeila Scheckenbach

Production Assistant
Melissa Gordon

Location
Lucky Shot Studios

Photographer
Lucy Alcorn

Videography
Helen Turner

Hair & Makeup
Emily Fausset

Photography Assistant
Mitch Major & Emelise Cabrera

Models
Emily Kufman, Maria Chlek, Molly Roberts and Emma Copping

Marketing Strategy
Orange Juice Lane

Services

Production

Creative Direction, Art Direction, Production Management

Featured Projects

View All Projects