Baske

BRAND NAMING & IDENTITY DESIGN

Born out of a love affair with sustainable fashion and coastal vibes, a boutique Australian brand, Baske, fuses minimalist design with refined femininity to create clothing made for the everyday modern woman.

 

In our brand identity concept, delicate typography, unique spacing and lightweight letterforms come together beautifully to ensure the branding reflects the effortless, comfortable and high-quality nature of Baske design. With subtle hints to the coastal environment, this brand evokes a sense of joy, warmth and simple purity